Sugbo Mercado, Cebu IT Park: Hours, Prices, What to Eat and the New Location
Dozens of stalls, one parking lot, and the city's best cheap dinner. Tuesday to Sunday, evenings till midnight.
Sugbo Mercado is the open-air food market in Cebu IT Park: dozens of stalls under tents and string lights, grills going from late afternoon, and long shared tables in the middle. Entry is free, it runs from 4 PM to midnight, and a full dinner with a drink comes to roughly ₱200 to ₱500 a head.
It moved in 2026. The market left its old lot in front of Avida Towers, beside the IT Park transport terminal, and set up again on the lot beside the JPMorgan Chase building off Inez Villa Street, a few minutes’ walk away. Suroy.ph photographed the new lot on 9 August 2026 with the tents going up; by October 2026 the market’s own page was running nightly events there again.
Cebu IT Park, Lahug, Cebu City · 10.33° N, 123.91° E · Hours and prices checked October 2026
Sugbo Mercado hours and location
| Sugbo Mercado | |
|---|---|
| Where | Cebu IT Park, Lahug, on the lot beside the JPMorgan Chase building off Inez Villa Street |
| Hours | 4 PM to 12 midnight |
| Days | Listed as Monday to Sunday on the market’s page in October 2026; one recent post says Tuesday to Sunday, so double-check Mondays |
| Entry | Free |
| Typical spend | ₱200 to ₱500 a head with a drink |
| Payment | Mostly cash; some stalls take GCash |
The older lot by Avida Towers is no longer the market, and the old Cebu Business Park branch in Ayala closed years ago. If a map pin sends you to either, walk over to Inez Villa Street.
How much to bring
Prices vary by stall and the line-up rotates, but the ranges hold steady: pork barbecue sticks at ₱30 to ₱60, grilled seafood ₱80 to ₱180, rice meals ₱150 to ₱300, samgyupsal sets ₱200 to ₱400 for sharing, halo-halo ₱80 to ₱150 and dirty ice cream ₱20 to ₱50.
One person, one night
Fill the tray, see the bill
Tap what you would order. The tray fills and the range adds itself up.
Your tray, roughly
Typical stall prices reported in 2026. Stalls rotate, so the board at each one settles it.
What to eat at Sugbo Mercado
- Lechon belly. Several stalls carry it, crackling skin over a soft roll of pork. Go early if you want it fresh off the carving board.
- Pinatayong lechon manok. Whole chickens roasted standing up on a stake. You smell it before you see the stall.
- Adobong balut. Duck egg simmered in adobo sauce, a step up from the plain balut sold on the street, and the dish to dare your friends with.
- Grilled skewers. Pork, chicken, isaw and seafood off the barbecue, the cheapest way to try a little of everything.
- Something cold to finish. Halo-halo, a shake, or a cocktail from the bar stalls.
What it is like
Loud, packed and cheap. The tables are shared and fill up fast from about 7 PM, there is usually live music on a small stage, and the whole lot runs on a clean-as-you-go rule: you clear your own table into the bins. Go with a group and order across three or four stalls; it is the only way to cover any ground.
The drawbacks: it is outdoors and hot until the sun drops, tables are hard to find on Friday and Saturday nights, and a heavy rain empties it. Parking inside IT Park fills by about 6:30 PM on weekends, so a Grab or the jeepney is easier.
How to get to Sugbo Mercado
- Jeepney: the 17B runs from Apas and IT Park down to Fuente, Colon and Carbon, and other Lahug codes pass the district. The Cebu City jeepney guide has the codes and the fares from 28 September 2026.
- Grab or taxi: ask for Cebu IT Park, Inez Villa Street.
- Make a night of it: the Tops shuttle leaves from the IT Park terminal until 3 AM, so dinner here and the city lights from Busay after is an easy pairing. More on the district in the Cebu IT Park guide.
Every argument at those tables ends at the same place: the pig. The Lechon Club tee is for anyone who has queued at a carving board.
Keep eating: the full story of Cebu lechon, and Central Ice Cream for the sweet finish.
Suroy Wear · Island Series
Wear the club.
Cebu argues about Carcar against Talisay, about the liver sauce, about which barangay does the skin properly. Nobody argues about whether the pig is the point. The Lechon Club Tee, ₱999.
Wear the story
Frequently asked questions
Where is Sugbo Mercado now?
In Cebu IT Park, Lahug, on the lot beside the JPMorgan Chase building off Inez Villa Street. It moved there from its old lot in front of Avida Towers in 2026.
What are Sugbo Mercado opening hours?
4 PM to 12 midnight. The market’s page listed it as open Monday to Sunday in October 2026, though one recent post says Tuesday to Sunday, so check before a Monday visit.
Is there an entrance fee at Sugbo Mercado?
No. Entry is free; you pay only for food and drinks.
How much do I need for Sugbo Mercado?
About ₱200 to ₱500 per person for a full meal with a drink. Barbecue sticks start around ₱30, rice meals run ₱150 to ₱300 and samgyupsal sets for sharing ₱200 to ₱400.
Does Sugbo Mercado accept cards or GCash?
Mostly cash. Some stalls take GCash, and there are ATMs in IT Park.
